The American University in Bulgaria building and the large pedestrian square in Blagoevgrad

Blagoevgrad is the youngest-feeling town in the Struma valley, and that is no accident. Two universities — the American University in Bulgaria and South-West University — give a town of around 70,000 people the street life of a much larger one. It sits directly on the Struma with Rila rising behind it, and its old quarter climbs the slope above the centre.

Quick facts
WhereSouth-western Bulgaria, the Struma valley, at the foot of Rila; about 90 km from Sofia
Getting thereby car via the Struma motorway (A3) from Sofia – about an hour; by train from Sofia – about 2 h 10 min – 2 h 30 min
How longhalf a day for the square, Varosha and a walk along the river
Chamber Opera & the Vaptsarov community centreperformances run on the company’s schedule; there is no fixed fee to view the building from outside. Current programme on the community centre’s official site (Bulgarian only).
Varoshafree access at any time; narrow cobbled lanes with small restaurants and galleries
When to goin the evening, when the pedestrian zone fills up with cafés and festoon lights
Parkingpaid zone in the centre – €1.02 per hour, maximum stay 3 hours; hours Mon–Fri 8:00–18:00, Sat 9:00–15:00, free on Sundays. Details on the Blagoevgrad Parking and Garages site (Bulgarian only).

The square and the modern centre

The main square is unusually large for a Bulgarian town of this size and entirely pedestrian. The American University building stands along one side, the drama theatre along another, and the red-and-white paving makes the space feel wider still. Nearby is the Nikola Vaptsarov community centre with its chamber opera — a building of arches, rounded balconies and carved stone reliefs that is worth stopping for on its own.

The pedestrian streets around the square are where the town actually spends its evenings. Cafés, small restaurants and alleys strung with festoon lights run between the square and the river, and the wooded hill above is visible from almost anywhere in the centre.

Varosha and the slope above town

Varosha is the old quarter on the hillside above the centre — a preserved National Revival neighbourhood of narrow cobbled lanes and nineteenth-century houses, now full of small restaurants and galleries. The climb is short but the change in atmosphere is abrupt: from a broad modern square you step into a scale that has not altered in a century and a half.

That alternation is what makes Blagoevgrad rewarding on foot. The town is compact enough to walk from the university centre through the old quarter and back down to the river in a single afternoon, without needing a car.

A gateway into Rila

Blagoevgrad is the natural base for entering the south-western corner of Rila. About three kilometres from the centre, Bachinovo Park begins along the Blagoevgrad Bistritsa river, and the same road climbs on to the Bodrost resort area, the Kartala ski centre, the Parangalitsa reserve and Rila National Park.

By motorway the town is around 90 km from Sofia, about an hour. North along the same route lie Dupnitsa and Kyustendil — the three towns fit comfortably into a two- or three-day trip.


Related video: the Struma valley, the towns along it and the road into Rila are best seen from the air in the episode The Struma Valley From Above, part of the Bulgaria From Above series.